As my Be a Better Blogger book crowfdunding campaign winds down, I will document steps taken to achieve the goal, which with eight days to go looks less likely by the hour.
On February 17, I hired a consultant, to offer guidance, do social media shoutouts, and reach out to bloggers and journalists, which includes distributing a press release. I rewrote the PR, nearly 80 percent. I present both versions for your review.[Read more]
To date, my Indiegogo campaign for book Be a Better Blogger is a money loser. Costs exceed the pittance of contributions, and I appreciate every one made. Make no mistake, if you contributed—thank you! But with 11 days to go, and the campaign about 1.8 percent funded, absolute failure looms large.
So with little to lose, but more money, I hired one of several crowdfunders that emailed or commented soon after the campaign’s launch. I don’t expect much from the $149 fee, which gets me one hour consultation, press release, PR distribution, journalist outreach, and feed submission (whatever that means). But I did receive important insight, which is more a lesson about interacting with others rather than working alone.[Read more]
Later, Apple refutes the conjecture with simple explanation: website maintenance. But BGR keeps the link-bait “mysteriously” headline and “unexplained” lede, while placing an “update” at the story’s end. Many, if not most, people won’t read far enough to see Apple’s response. So the amended story spreads misinformation.
This is excellent example of the kind of egregious news reporting that prompted me to start working on forthcoming book Be a Better Blogger. BGR can claim responsible reporting because Apple’s response is included. But, I say, that’s not enough. Wire services update stories consistently, often publishing subsequent versions with more accurate information. That’s a good standard to adopt.
This exceptional report appeared in my social shares last week, and I only had chance to read it today. Particularly looking at the Winter Olympics in Sochi, I agree: U.S. news coverage is biased and irresponsible. As a journalist, I’m ashamed.
Because bias is inevitable. Objectivity is a myth. Point of view limits everyone. Your vantage point, whether visual, cultural, biological, logistical, or whatever other “ical” applied, shapes how and what you write about.[Read more]