Tag: Mashable

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A Mashable Post Mortem

Yesterday, I raked Mashable’s Ben Parr for his assertion that Apple’s then yet unannounced mobile advertising platform posed a credible threat to Google. Now that Apple has announced iAd, and seeing how Ben’s rumor reporting was right about it coming, I circle back for a postmortem. Simply stated: I stand by my assertion that his sourcing was weak and that he didn’t support bold assertions that Apple’s still unreleased mobile ad platform is way ahead Google’s.

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Mashable’s Apple Ad Platform Claims are Mush

Who spiked Ben Parr’s coffee with Apple “reality distortion field” Kool-Aid? The Mashable co-editor is gushing about Apple’s rumored mobile advertising platform and how it poses a credible threat to Google. Based on what? Among his other talents, Ben writes science fiction. Perhaps he confuses fact with fiction? Did he have a flashforward, another scifi concept, and see the future?