Tag: music videos

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Apple, Could You do for Movies and TV Shows What You did for Music?

I would like to suggest that Apple make something like “Complete My Album” and “Upgrade to iTunes Plus” available for movies, TV shows and music videos. Such iTunes features could revolutionize how people electronically rent or buy video content.

There are occasional iTunes sales and promotions that do some of what I want to suggest (and hopefully I haven’t missed any important perpetual promotions or features). I’m convinced that iTunes Store could use the upsell “complete my this or that” strategy to further leap ahead of competing digital download services. Of course, content copyright holders and distributors would have to be willing parties to the changes.

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Whew, It was worth the Risk

Well, it is great to be mostly right. Apple did in fact launched a video service today, with music videos and TV shows, and even video podcasts, so I’m three for three there.

The company also announced a new video-based iPod. I even got the Mac entertainment repositioning right. Apple released a new iMac with built-in video camera and new entertainment interface called Front Row. 

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Because I’m a Risk Taker

I feel more comfortable hanging myself out in the wind over here on my personal site than my work blogsite. Normally, that’s where I’d put a post like this one, but there is just too much chance my speculation is wrong. So…regarding Apple’s mystery announcement planned for tomorrow, I’m ready to make a prediction.

For some time, I’ve suspected that Apple might have a an iTunes-like video service in the works. And that’s where I’ll place my bet on tomorrow’s announcement, a video service, perhaps with music videos, TV content, and video podcasts. I’ll go further and predict a video-capable iPod and (if Apple is smart) Mac repositioning around digital entertainment.